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PureWow is the women's lifestyle destination dedicated to making your life easier, more interesting and of course, beautiful. We create content covering entertainment, beauty, food, fashion, family, home, news, travel, pets, royals & weddings.
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- Aug 14, 2026earliest in window
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News
Fall's It Bag Is More Unhinged Than You Can Imagine (and It's Selling Out in Minutes)
3+ day, 2+ hour ago (287+ words) You'd be forgiven for gawking. In fact, it's encouraged. And if you stop them on the street with an, "ohmygawd, is that a rotisserie chicken on your arm?" you've just made their day, especially if it's followed with, "where did…...
I'm 5'1"—Here Are the Styles I'm Loving from Anthropologie's New Fall Collection (Including 3 I Took Home)
3+ day, 7+ hour ago (1110+ words) No fall wardrobe is complete without a good sweater dress, and I am particularly fond of them. But at some point, they all start to look the same. Which is why I was immediately drawn to the unique neckline on…...
I Tried AYR’s Most Petite-Friendly Fall Styles—Here’s What Earned a Spot in My Closet
1+ week, 4+ day ago (556+ words) PureWow I Tried AYR’s Most Petite-Friendly Fall Styles—Here’s What Earned a Spot in My Closet PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through…...
I Tried on Old Navy’s Fall Collection—These 10 Styles Get My Petite Stamp of Approval
2+ week, 5+ day ago (983+ words) Speaking of my move to L.A., ‘twas shortly after I arrived in late spring that I noticed all the cool women rocking baggy green cargo pants—reminiscent of the styles that were everywhere in the early 2000s. Since then, I’ve spotted them…...
Ann Taylor Just Dropped a Chic New Collection, and It's Full of Fall's Must-Have Prints
3+ week, 1+ day ago (849+ words) Leave it to Ann Taylor to put the "cool" back in "culottes" with this preppy plaid pair that'll make getting dressed feel genuinely exciting. The pleated wide legs go just as well with ankle-baring loafers as they do with fitted…...
1920s-Inspired T-Strap Shoes Are Huge for Fall 2026
3+ week, 3+ day ago (588+ words) As someone who has devoured biographies of Zelda Fitzgerald and Josephine Baker, once dressed as Clara Bow for Halloween and made The Great Gatsby my entire personality when I read it in seventh grade (and then again in 2013 when the…...
Whimsy-Maxxing Is the Fashion Trend We Need to Get Through 2026
3+ week, 4+ day ago (505+ words) Every time I open my phone, there seems to be a new reason to close it again. There is a lot happening in the world right now. But between the horrifying headlines, an economy that’s hell-bent on draining our bank…...
I’m a Plus-Size Editor & I Tried 3 Looks My Petite Coworkers Swear By
3+ week, 4+ day ago (1118+ words) If you told teenage me that I’d be comfortably sporting an Abercrombie & Fitch dress as a 20-something adult, she wouldn’t believe it. Since the brand’s size expansion in 2019, I’ve been slowly incorporating some of their denim and pants styles into…...
5 'It' Bags for Fall That Nail Next Season's Biggest Accessory Trends
4+ week, 10+ hour ago (621+ words) If you love print and texture, this must-have Reformation bag is worth the splurge. Its exterior is crafted from haircalf in tiger stripe—which is emerging as a major print trend—while the straps and tassels are made of leather....
A Fragrance Aficionado Tries Rare Beauty's New Rare Beginnings Perfume
4+ week, 1+ day ago (597+ words) Scent May Lean Too Gourmand for Some TastesAs I mentioned above, this is definitely a gourmand scent profile, especially with vanilla bean and pink sugar in the base notes. Personally, I would have been fine without the pink sugar; the…...